Zopa, a UK-based peer-to-peer lending companies related individual lenders and borrowers through the web interface. The company is a small fee for completed transactions loan, but it did not return. Zopa offer two platforms, markets and directory. Markets was an automated system that collected loans, combining low loan offers from different lenders Zopa. Sopa tool allows potential borrowers to post eBay-ads, how to explain who they are, how much money they needed and how they will use it. The creditors then made a proposal to specify how much they are willing to lend and at what rate. Neither the platform met with great success. In February 2009, the General Director of Zopa is considering withdrawal from listing, and a focus on the markets, even though the company in the U.S., Prosper has attracted many users with a product similar to Zopa directory. "Hide
by Mikolaj Jan Piskorski, Isabel Fernandez-Mateo, David Chen Source: Harvard Business School 17 pages. Publication Date: March 23, 2009. Prod. #: 709469-PDF-ENG