Part A of the ZETA Communities case offer the background on the history of the construction industry, the housing crisis and falling economic environment in the time the cofounders had found the firm, and also the development of the green building movement.
With Component A as circumstance, Part B describes the three co-founders' vision for establishing a net zero energy, prefabricated housing company, innovating upon a decades-old manufactured housing technology. The cofounders must browse through the financing and market challenges to establish a viable organization and found ZETA Communities at the nadir of the housing crisis.
ZETA Communities-Part B Harvard Case Solution & Analysis
ZETA Communities provides products to the housing, schooling and light commercial markets and makes its buildings out of a factory in Sacramento now.
PUBLICATION DATE: May 20, 2011 PRODUCT #: E404B-PDF-ENG
This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP