In the earlier 2013, the new version of the SimCity game was introduced with the requirement of an always-on Internet connection to operate that resulted in a disaster. On May 2013, Microsoft was also going to release the next-generation of its Xbox console that would have the same requirement as reported by a video game website, a month before. The news set off the firestorms and found negative responses. After the official introduction of Xbox One console, Microsoft also confirmed about its requirement of an always-on Internet connection for validating digital rights. Thus, according to the predictions, Xbox One console found negative response, a reaction that became worse when the interactive entertainment business president, Don Mattrick, at Microsoft, put negative statements on the gamers’ reactions.