Xanadu on Broadway Harvard Case Solution & Analysis

Can one of the biggest flop in Hollywood magically transformed into a hit Broadway? Xanadu, a 1980 adaptation of Olivia Newton-John roller-disco movie is described by one critic as "an epic failure to end all epic failure," opened on Broadway in July 2007. Producer Rob Ahrens, the driving force behind the resurrection, were looking forward to the verdict of the audience members. There was a choice for the production of the Broadway musical Xanadu right choice? "Hide
by Anita Elberse Source: Harvard Business School 8 pages. Publication Date: December 20, 2007. Prod. #: 508062-PDF-ENG

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