In January 2000, World Championship Wrestling (WCW)'s executive VP is confronted with a challenging decision. He'd been appointed the executive VP three months past, and was tasked with restoring the company to a profitable place. Yet, WCW's onscreen product was suffering; evaluations for the main WCW Monday Nitro (Nitro) program had dropped to their lowest levels in almost three-and-a-half years.
World Championship Wrestling A Crisis of Leadership A Case Solution
The executive VP faced problems on several fronts: a gift roster low on morale and enthusiasm, turnover among both a quickly shrinking audience and business leadership, as well as the writing staff. Also, the current instability in direction meant that another major change would seriously impact the already -low morale among WCW's onscreen talent and support staff.
PUBLICATION DATE: March 16, 2012 PRODUCT #: W12795-HCB-ENG
This is just an excerpt. This case is about LEADERSHIP & MANAGING PEOPLE
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