West Paw Design: B Corp Certification and Growth Case Solution
In 2016, the creator and primary executive officer of West Paw Design (WPD) was faced with a growth predicament: how could he line up WPD's socially accountable values with his desire to broaden service activities in the growing animal items market? The creator had to consider his choices really thoroughly, since some of them might negate or weaken WPD's growth goals, as well as its valued B Corporation concepts.
This is just an excerpt. This case is about LEADERSHIP & MANAGING PEOPLE
PUBLICATION DATE: November 21, 2016