The case describes the difficulty facing the president and credit manager of Warner-Lambert with respect to financial position of a major vendor.
The company just received the vendor's financial statements and the position is not better than what was anticipated. Moreover, the survival of the distributor is certainly threatened and Warner Lambert must contemplate a fresh distribution network for the territory.
Learning Objective: This case affects credit management. The student is given financial statements for a technique and the distributing business, which the business uses in order to create credit limits.
Information can be found about the expertise of WL with the distributor, the difficulties associated with changing distributors, and other applicable information. Pupils must determine what to do.
Publication Date: 01/01/1985
This is just an excerpt. This case is about Finance
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