The case describes the actions taken by Dennis Hightower, the president Disney Consumer Products in Europe and the Middle East from 1988 to 1994. It focuses on how he went about establishing a regional office and knitting local operations closer together, the benefits that the process has created, but it has created tensions within the organization. It ends Hightower considering whether he should be a change of direction, with the new strategic and organizational problems. "Hide
by Ashish Nanda Source: Harvard Business School 5 pages. Publication Date: July 29, 1997. Prod. #: 898026-PDF-ENG