Vocera communications (B) is a company that was updated in 2007, after the new CEO / President was hired. The company has evolved over the years in the company, technology, health and a number of other significant changes have taken place, particularly with regard to the sales channel. New CEO is left to consider the various sales strategies. "Hide
by James Lattin, Mark Leslie, Brett Lang Source: Stanford Graduate School of Business 2 pages. Publication Date: February 02, 2010. Prod. #: E152B-PDF-ENG