Viacom built a strong position in the global entertainment industry with skilled and bold acquisitions. Now its expansion moves challenged News Corp. Rupert Murdoch's various enterprises in Viacom have conflicting positions on how to deal with a more powerful and as Viacom top management should control the decision making process. "Hide
by Joseph L. Bower, Thomas R. Eisenmann Source: Harvard Business School 20 pages. Publication Date: January 23, 1998. Prod. #: 398086-PDF-ENG
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