Given the prevailing mood in the inefficiencies of vertical integration, it is amazing how resilient this type of strategy was. Shed light on his further appeal in today's business environment, the argument here believes that this popularity marks a departure from the traditional motivation is based on manipulating the structure of the industry and to minimize transaction costs. Instead, today's vertical integration, especially the downstream integration of the user interface, motivated by the associated benefits of training. "Hide
by Thomas Osegowitsch, Anoop Madhok Source: Business Horizons 10 pages. Publication Date: March 15, 2003. Prod. #: BH089-PDF-ENG
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