Vaatsalya has created a no frills, low-cost model of health care to deal with medical needs in semi-urban and rural India. In India, 80% of health-care facilities are located in urban areas even though close to 70% of the total population resides in villages and small towns.
Vaatsalya bridges this gap by developing a feasible business model, making good quality health care accessible at affordable costs. The explicit aim of the business of Vaatsalya is to provide primary and secondary care services in rural and semi-urban areas. It plans to become a leading provider of low-cost but high-quality healthcare services in the country by enlarging its network.
PUBLICATION DATE: December 01, 2010 PRODUCT #: IMB327-PDF-ENG
This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP