Examines key competitors airline industry (Texas Air, United, American, Delta, Northwest, TWA, USAir, and Pan Am) and traces their strategic moves in planes, people, routes and marketing. Teaching / learning focus is on finding out who wins, who loses, and why. Provides follow-up to the aviation industry in the U.S. -. 1978-88 (A) «Hide
by Pankaj Ghemawat, Nancy Donohue Source: Harvard Business School 22 pages. Publication Date: August 31, 1989. Prod. #: 390026-PDF-ENG
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