Synthesis "is defined as the process or the result of individual building elements, especially the ideas into a coherent whole. The author argues that this is an important element of design skills everything from products to services strategy. He suggests that the synthesis consists of two main steps: sensemaking and framing, detailing how each works. To better understand these concepts, he says, will result in a professional methodology for design innovation. "Hide
by Jon Kolko Source: Rotman School of Management, 5 pages. Publication Date: January 1, 2011. Prod. #: ROT132-PDF-ENG
Related Case Solutions & Analyses:
Customs Unions and Free Trade Areas
Excel Model for Aggregate Production Planning: AGGSIML
Saga of Prince Jefri and KPMG (B): Were the Walls Porous or Hermetic
African Communications Group (Condensed)
R&B Falcon
Gold As A Portfolio Diversifier
FAMILY FINANCIAL PLAN
CTH (A): Turning a Family Business into a Corporation
Active Hotels: Launching an Online Hotel Booking Business
Pertinence – A Software Start-Up at a Crossroad
