Ugly Dog Pizza Company Harvard Case Solution & Analysis

An integral individual in the case, Melissa simpson from the St. Thomas Coalition Trust Company, has to make a decision about a $100,000 loan request for a new restaurant, The Ugly Dog Pizza Company. The operators, John Symonds and Pete Bates, have some experience in food management, but neither of them have ever started nor ran a restaurant.

Other factors leading to her difficult decision include an eatery market that is fiercely competitive, a recent approval from the federal government for a business loan, and minimal collateral coverage.

Learning Objective:

To exemplify a start-up loan request and the complications associated with evaluating success as an outsider/loan officer.

The advice needed to develop an extensive business plan, to illustrate, from an entrepreneurial point of view.

To introduce pupils to accessible choices of financing business needs.

Publication Date: 06/12/1995

This is just an excerpt. This case is about Finance

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