Includes multi-national pricing policy. If a multinational industrial products, with plants on several continents, available in all countries of the world prices for these products multinational customers who purchase on several continents? If so, what should the world price policy, and how policy should be introduced? What organizational issues will be a transition from a decentralized prices in the international pricing provides centralized? "Hide
by Ralph Z. Sorenson, Kenneth E. Roberts Source: Harvard Business School 18 pages. Publication Date: 01 January 1973. Prod. #: 573039-PDF-ENG
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