Chronicles of Trident Health, British Medical information company founded in April 1993, Stan Shepherd and his partner Ray Jordan. The relationship between Stan and Ray began as an informal partnership of consulting, as they tried to take advantage of opportunities to help shift the care of UK health system from paper to electronic storage, retrieval, and exchange of information. Realizing that this was a lot more features than the two of them can cope with both partners, they decided to create a company to achieve these goals. Stan and Ray is facing many problems in the first months of Trident Health. To deal with financial difficulties, they decided to generate cash flow, taking the type of consulting contracts. The front staff, they hired software developers, which could help in the development of the planned flagship product. They also started to build relationships with companies in their opinion, no doubt, play a critical role in the transformation of the health system of Great Britain. Despite these steps, Stan and Ray had something to do to build a solid foundation. The company needed the executive team that can add great business prospects Stan, who was a visionary, and Ray, who led development. The company also had to be adequately capitalized. And we need to develop a coherent strategy for potential partners with whom it can deal with these problems. "Hide
by John Glynn, Jr., Brian P. Keare Source: Stanford Graduate School of Business 24 pages. Publication Date: 01 November 1996. Prod. : E32-PDF-ENG
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