Michio Matsui, president and CEO of Matsui Securities, has transformed a small regional company securities in a leading player in the online brokerage industry in Japan. Discusses how he transformed the business model and the culture of the company and used the deregulation of financial markets and the penetration of the Internet in Japan. Also explains how Matsui Securities established its strategic position and developed a number of innovative products to differentiate their services from competitors. "Hide
by Lynda M. Applegate, Haruki Umezawa, Jamie J. Ladge, Masako Egawa Source: Harvard Business School 26 pages. Publication Date: October 22, 2003. Prod. #: 804064-PDF-ENG
