Regard for company has dropped. This article indicates the way to make businesses respected associations in society again. The author begins by arguing that a company's heterogeneous targets cannot be limited to short term economic performance.
Top managers need to adopt a much more holistic perspective of its own goals and the company. Afterward, he outlines the qualities which make a business he presents, a framework to measure the company's operation in this respect and a respected association. Eventually, he offers some pointers for CEOs to help restore their credibility as leaders.
PUBLICATION DATE: March 16, 2016 PRODUCT #: IIR157-PDF-ENG
This is just an excerpt. This case is about LEADERSHIP & MANAGING PEOPLE