Rating TiVo, questioned stock analyst and business challenges students to use the concepts and applications of consumer value of life to determine the TiVo current stock prices are appropriate. "Hide
by Paul W. Farris, Phillip E. Pfeifer, Craig Wiese Source: Darden School of Business 10 pages. Publication Date: May 18, 2004. Prod. #: UV2949-PDF-ENG
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