Power prices tasks arranged Tom Jordan (A) case, UVA-OB-0925, recognized the opportunity to adopt a new strategy in prices and become the price leader. He decides to use the ABC SKU categorization manage pricing. Many executives in his company's office products thought this insane strategy and disrupt business. But within six months, the company has met its profit targets, each competitor corresponded to higher prices, and the company has retained all of its business.
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by Thomas Cross Source: Darden School of Business 3 pages. Publication Date: November 12, 2007. Prod. #: UV0898-PDF-ENG