A fourth generation publisher and also an editor of a small family- Andy Lewis owned paper in rural Mississippi. Lewis encountered the challenges of running a weekly paper in a shifting industry amid concerns that members of the subsequent generation of the Lewis family did not wish to take on business of either the 133-year-old paper or the family-owned insurance agency. The family firm leader is conflicted because he sees himself as both a steward of a family business as well as a steward of an important community asset.
Although Andy made a superb living for himself and had directed the insurance agency and also the paper and provided for the needs of his family, he believed that he had paid a high cost in the forfeit of his time to reach these fallouts. The case examines substitute successors to Andy Lewis as editor and publisher of the newspaper; the economic, organizational, and logistical challenges related to running a rural weekly newspaper; and the role that an ancillary business played in creating sales.
THE WOODVILLE REPUBLICAN FAMILY FIRM OR COMMUNITY ASSET Case Study Solution
PUBLICATION DATE: May 01, 2013 PRODUCT #: NA0253-PDF-ENG
This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP
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