The Vanca, a web-based attire brand and provider to online retailers ("retailers") has reached a fair level of succeeding by focusing on quality, advanced designs, "fast way" and a solid network with its customers.
Management is looking to grow the company further; however, there are challenges like sales that are irregular across some of its product ranges, maintaining its competitive edge and the risk from private labels being described by the industry's three largest retailers.
The chief executive officer, a successful entrepreneur of the Vanca, has called a meeting to consider these challenges and to prepare the company's next growth design. Jones Mathew is associate with Fortune Institute of International Business (FIIB). Pinaki Dasgupta is associate with International Management Institute.
The Vanca Dilemmas of an E-commerce Entrepreneurial Startup Case Study Solution
This is just an excerpt. This case is about LEADERSHIP & MANAGING PEOPLE
PUBLICATION DATE: May 07, 2015 PRODUCT #: W15153-HCB-ENG
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