The Transformation of AT&T Case Solution
Abstract:
The case provides the shakeup and revival carried out by the business in between 1984 through 1994 as it changes itself from the United States monopolistic company of telecoms to a leading international rival in the quick establishing infocom market (a merger of the telecoms, details, and home entertainment markets). Based upon over 25 interviews with business and service system management, in addition to released sources; the case goes over the different elements of modification from both the organizational and tactical elements.
Pedagogical Goals:
The case is diverse and may be utilized to go over a variety of subjects consisting of: Business transformation Business method Globalization Geographic/product line matrix Production and combination of self-governing organisation systems Management Business culture
This is just an excerpt. This case is about Strategy
published: 01 Jan 1994
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