Western world have bought the wrong system thinking of Aristotle, he says, and it is considered one of the worst investment decisions we've ever made. Systems thinking, we have invested in the analyst was Aristotle, "which monopolizes most people characterize as thinking. As a result, our thought processes are dominated by a culture of science, and traditional approaches to the strategy to sit at the table of logic and science. But Aristotle actually conceived of the two systems of thought, not one: he has conceived a different way of thinking, which combines invention, judgment and decision wrapped in a social discussion. He called it rhetoric, which the author calls design thinking "- the second road to the truth. The essential difference between the two roads to better understand the different areas they address: analytics road on which we diagnose what already exists; rhetoric road on which we are developing alternative futures.
This article Rotman Magazine. "Hide
by Tony Golsby-Smith Source: Rotman School of Management, 5 pages. Publication Date: January 1, 2008. Prod. #: ROT053-PDF-ENG
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