As of 2012, the Physician Payments Sunshine Act of 2009 requires medical device manufacturers to track any payments or gifts they make to doctors that are worth more than $10 and then beginning in 2013 to report those that exceed a total of $100 per year to any given physician. While a majority of physicians, academic medical centers, and pharmaceutical and device firms generally support the principle of greater transparency in regards to doctor-business cooperation, many have raised worries that over controlling possible conflicts of interest may be harmful to the development and commercialization of new treatments.
Especially in the medical device sector, doctors and a host of vital roles that span product development, commercialization and, more importantly play. Any requirements that negatively affect the willingness or ability of physicians to partner with business have the potential to hinder medical device initiation because, by its very nature, it is incremental and doctor-dependent This note provides a taxonomy of the different functions doctors play in apparatus initiation and identifies which ones are most prone to conflicts of interest that might not be well managed by today's associations. It also makes recommendations on the best way to better handle conflicts without endangering the capability of companies and doctors to collaborate for the betterment of patient care.
PUBLICATION DATE: August 01, 2011 PRODUCT #: OIT105-HCB-ENG
This is just an excerpt. This case is about LEADERSHIP & MANAGING PEOPLE