A financial analyst for Procter and Gamble must report on the prospects and implications of a new teeth whitening product.
Beyond a realistic profit and loss prediction and baseline net present value, he must determine which marketing and pricing strategy is most likely to maximize great value for shareholders.
PUBLICATION DATE: July 27, 2012 PRODUCT #: UV6467-PDF-ENG
The Procter and Gamble Company Investment in Crest Whitestrips Advanced Seal Case Study Solution
This is just an excerpt. This case is about FINANCE & ACCOUNTING
Related Case Solutions & Analyses:
Growth of Bannari Amman Group – Family-owned Enterprise
Argentina Currency Peg and Fiscal Reforms (A)
Argentina: Anatomy of a Financial Crisis
ServiceForce: Scaling up Financing
The Shelf-Registration Process
Colgate Palmolive in Mexico
Blackstone’s Investment in Intelenet
KT&G of South Korea: Analyses Concerning Privatization
Perennial Hotel
Andrew Peller Limited: An Investment Opportunity
