His former employee, who had left GHC a while back to work for a leading competitor, desired to return. But, the entrepreneur could not figure it out - would re-hiring an ex-worker to be a sound business decision? Should he take a risk and provide another chance to the former employee? If he determined to take the menace, he would look behind the GHC business in India, and remain without charge to work on his plans to begin a fresh venture in Dubai. Though, his problem did not conclude there. Being the oldest son in his family, he comprehended that besides the aforementioned strategies, there was also the likelihood of dwelling and working with his joint family. His father was getting old and his younger brother had joined the family business; merging the two companies (his and his father's) would enable both brothers to take care of the businesses and family between them. If that happened, he would no longer want his old frenemy.
The Indian Greenpreneur Management of Frenemy Talent and Coopetition case study solution
Even so, there was no doubt in his head that relocating to Dubai would be an extremely successful move, notably as prospective clients in this area understood the language of green clear and loud. But, despite his excitement in the notion, he could not forget that there would still be all the common (yet crucial) business problems of low consumer awareness as well as the need to quickly catch up to the existing competition. Alternatives and what other variables would he need to consider to keep his budding, eco-friendly company afloat and to successfully navigate the contemporary business world? Neha Paliwal Sharma and Jyotsna Bhatnagar are from Management Development Institute Gurgaon. Nakul Gupta is from Indian Institute of Management, Kashipur.
PUBLICATION DATE: September 11, 2013 PRODUCT #: W13372-PDF-ENG
This is just an excerpt. This case is about LEADERSHIP & MANAGING PEOPLE
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