Healthcare has traditionally focused on the results of the medical and financial performance. The big question is always, "How much will it cost?" What will happen, although, if healthcare also considered the question «As a patient feel?" This case looks when trying to Cleveland Clinic, to reply here to the last question, trying to of institutionalization of of empathy as part of her of rendering of medical aid. «Hide
on Ananth of KR , Anita Tucker, Rachel Gordon Source: Harvard Business School 6 pages. Date of publication: October 7th, 2010. Prod. #: 611 015-PDF-ENG
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