The Chocolate Factory (B): ‘Sold for 20p’ Harvard Case Solution & Analysis

The part B analyses the many challenges  faced by Cadburys. From their merger with the troubled fry's, which increased the quantity of family owners, the transfer of their possession to charity foundations, the motivation and long-term impacts of listing the company in 1962, a strategic merger with schweppes in 1969 and compelled demerger in 2008, and the family's way out with the hostile takeover by kraft in 2010, it provides valuable lessons in how family businesses can use possession design to mitigate company and family roadblocks, and how ownership dilution  can have unexpected outcomes and ultimately jeopardize the family company.

The Chocolate Factory (B) 'Sold for 20p' Case Solution case study solution

This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP

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