Color cases are advised to be printed in color so as to escalate their effectiveness. During 2013, Tesla Motors had experienced a series of success: it had discovered its first actually mass produced automobile-the version S-to rave reviews; had lately increased first-year production goals; and had began taking orders for its next automobile, the Model X. Tesla looked ahead to subverting the skeptics and turning into the first US firm to enter the car industry with a mass produced automobile from WWII and the first to successfully launch a completely electric automobile. Or was it not?
PUBLICATION DATE: August 17, 2013 PRODUCT #: 714413-HCC-ENG
This is just an excerpt. This case is about STRATEGY & EXECUTION