James Cross, vice president of customer planning Tennessee Valley Authority, the main provider of electricity in the southeastern United States, given the performance of its growing capacity needs through the creation of new financial instruments, agreements, purchase option (GTC) for the purchase or sale of electricity. Cross should solve many design issues with substation control and evaluate the proposal in light of the OPA is developing rapidly, more and more competitive electricity market. "Hide
by Peter Tufano, Cameron Poetzscher, Chris Temple Source: Harvard Business School 18 pages. Publication Date: January 4, 1996. Prod. #: 296038-PDF-ENG