Tennant, a leading manufacturer of floor cleaning devices, need to identify how to produce, financing, structure, personnel, govern, determine and handle a brand-new endeavor for establishing an essentially brand-new item line. In 2005, Tennant Company had actually established an ingenious, ecologically friendly, cleaning up innovation that might possibly reinvent cleaning.
In mid-2009, the company established a brand-new endeavor to establish the innovation's guarantee. In 2010 this endeavor was completely owned by Tennant and run by a Tennant supervisor. The case analyzes the choices the CEO and brand-new endeavor head have to make to finest structure and place the endeavor to prosper.
Tennant Company case study solution
PUBLICATION DATE: February 08, 2010 PRODUCT #: 810040-PDF-ENG
This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP