John Malone, CEO of Tele-Communications, Inc (TCI), the largest U.S. cable TV company, in the midst of strategic and operational performance of works. TCI has been losing its market share to direct to home broadcasting satellites, and Malone is considering a bold new strategy for technology to stop the loss of share. "Hide
by Thomas R. Eisenmann Source: HBS 30 pages. Publication Date: February 24, 1999. Prod. #: 899215-PDF-ENG