Tata Consultancy Services: Protecting a Corporate Reputation Case Solution
This is just an excerpt. This case is about GLOBAL BUSINESS
PUBLICATION DATE: October 24, 2016
In January 2015, the ceo and handling director of Tata Consultancy Services, India's biggest infotech business, anticipated to deal with concerns from the media connected to current rumours of his business's strategies to lay off almost 30,000 workers. Over the former 4 weeks the reports had actually spread out on both standard press and social network platforms, resulting in extensive protests against the business and tries to unionize infotech staff members (an initially in India). The business's thoroughly built corporate credibility of being worker friendly was threatened. The primary executive officer required to carry out an interaction and create technique that dealt with the issues of the numerous stakeholders included.
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