Target Corporation is worried that the business may be excluded of among its most appealing and rewarding item classifications, computer game and online game gamers, as these items progressively move to digital distribution designs.
What actions should the business require to preserve its relevance and develop sustainable competitive benefit as these patterns play out? Exactly what are the ramifications for the business's multi-channel online and offline format portfolio moving forward?
Target Corporation Maintaining Relevance in the 21st Century Gaming Market case study solution
PUBLICATION DATE: April 02, 2010 PRODUCT #: KEL442-PDF-ENG
This is just an excerpt. This case is about SALES & MARKETING
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