After fifty-five years in the semiconductor industry, Morris Chang, founder and chairman of Taiwan Semiconductor Manufacturing Company (TSMC) was to see the changes. After four decades of regular double-digit growth of the industry is still growing - but now at a much slower pace. In 2004, TSMC entered the Chinese market, the second largest in semiconductors, building a fabrication plant in Shanghai in the world. Was China market opportunities in which TSMC could focus on expansion and should have a strategy to focus on new product development and innovation? "Hide
by Michael Shea-ta Chen, William C. Kirby, Keith Wong Source: Harvard Business School 25 pages. Publication Date: January 30, 2008. Prod. #: 308057-PDF-ENG