Sygate Technologies, Inc, a IT security software company. In 2000, by engaging a team of professional managers, the company switched to a strategy, target "Global 1000" companies with distributed and mobile workforce. In 2002, following the successful release of the product and the initial traction in the market, Sygate secured additional funding for venture capital. In November 2002, senior managers met to define corporate objectives for 2003, and develop a financial plan that will help them achieve these goals. The leaders discussed various aspects of the budget: the cost of revenue growth, engineering and customer support, sales acceleration, etc. "Hide
by Antonio Davila, Mu Li Y. Source: Stanford Graduate School of Business 14 pages. Publication Date: March 10, 2003. Prod. # E154-PDF-ENG
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