Color cases must be written in colour to maximize their effectiveness. Suntech, a Chinese company of photovoltaic cells and solar panels, is the third chief solar company on the globe. Approximately 90 percent of its sales have been in Europe - notably Spain and Germany. And it has recently went down-stream in America, into independent power and systems integration.
The case evaluates the new strategy of Suntech, and reviews the structure of competition in solar power.Suntech Power.
Suntech Power case study solution
PUBLICATION DATE: September 29, 2009 PRODUCT #: 710013-HCC-ENG
This is just an excerpt. This case is about STRATEGY & EXECUTION