How can a company most effectively carry out environmental sustainability? A systematic approach to the analysis of the dynamics of two strategic environmental sustainability initiatives implemented norm Thompson Outfitters. Such an analysis makes it possible to identify the key variables and their relationships, the role of key stakeholders, and leverage points that are used to support sustainability initiatives. Experience Norm Thompson demonstrates how to use the system dynamics can help us in identifying and implementing environmental sustainability initiatives. "Hide
by Scott R Marshall, Darrell Brown Source: California Management Review 27 pages. Publication Date: 01 Oct 2003. Prod. #: CMR271-PDF-ENG