Samuel Kaymen and Gary Hirshberg Stonyfield Farm was founded in 1983, in particular, to demonstrate that "environmentally and socially responsible business can be profitable." In 1994, the company has grown to more than $ 21 million income derived mainly from the chilled and frozen yogurt. This has gone beyond its home base of New England in natural food stores and supermarkets nationwide in 20 states. His production, however, are concentrated in its new factory Hampshire, which is limited to the company's growth on the West Coast. Stonyfield now must decide to build whether the plant in California. It has also entered into a joint venture agreement to make ice cream in Russia. competitive challenges it faces in its traditional markets as well. "Hide
by Amar V. Bhide, All Thurber Source: Harvard Business School 22 pages. Publication Date: March 3, 1995. Prod. #: 395157-PDF-ENG
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