Endangered Wildlife Trust (EWT) had been in existence for 35 years and, until recently, has grown organically, taking on new projects, as and when they arise. Although it had the advantage of maintaining its relevance EWT, EWT has lost focus as a result. The new strategy was developed in 2008, before the impact of the financial crisis and the credit due to the economic downturn. The economic downturn affected the amount of funds, EWT received and as such, it has struggled to continue with all the initiatives and projects. Fortunately, the pressure on companies to invest in social responsibility continues to grow. Director General of EWT pondering whether to change the strategy of raising funds EWT, making it more liberal in its policy making corporate donations in light of the economic recession caused by the international credit crisis. At the end of the case discussion, students should have a better understanding of the importance of a comprehensive analysis of the stakeholders, the process of completing the stakeholder analysis, the importance of understanding the dynamics of various stakeholders and the use of tools to make business decisions that have ethical element to them. "Hide
by Gavin prices Source: Richard Ivey School of Business Foundation 11 pages. Publication Date: December 14, 2010. Prod. #: 910M66-PDF-ENG