Stainless Steel Studios is the latest business venture known computer game designer Rick Goodman. The owner must now decide the role of feedback from customers in the development of next-generation gaming. This case shows how the operation of the system can be designed to manage a large uncertainty. "Hide
by Jonathan West, Christian G. Kasper, Michael Buttrey, S. Robert Goldman, Jonas Nilsson Source: Harvard Business School 25 pages. Publication Date: March 17, 2000. Prod. #: 600034-PDF-ENG