Dick Berggren, known FOXTV announcer for NASCAR races and executive editor of Speedway Illustrated, discusses how to develop the business he founded, and to balance their time, energy and commitment to his wife. Explores the explosive growth of the business media around NASCAR, which in 2005 exceeded the NFL audience, Berggren and options to develop a plan to use the new opportunities for the organization. Problems for students to develop a business plan in the industry, where new technologies and new demographic landscape is changing every day, but consider how the personal influence of life goals to make a choice for long-term success. "Hide
by Laura L. Nash, Martin Reed Source: Harvard Business School 17 pages. Publication Date: March 23, 2006. Prod. #: 806124-PDF-ENG
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