Describes the history and evolution of the production of log homes industry, rapidly growing embryonic industry capitalization back to basics lifestyle changes in the United States. Focused on one of the leading firms in the industry, but also allows some discussion other industry leaders as well. Designed for use in a two-day series on the analysis of strategic issues in embryonic industry. What are the specific policy issues in these types of media industry? How can we anticipate and predict changes in the industry, what will happen? As the industry leader to respond to the environment? "Hide
by Michael E. Porter Source: Harvard Business School 25 pages. Publication Date: February 1, 1978. Prod. #: 378195-PDF-ENG
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