Shiva Tourist Dhaba: Managing Customer Loyalty Case Solution
In 2014, the owner of Shiva Tourist Dhaba, a highway dining establishment specializing in genuine Indian food, dealt with a pushing choice. The owner was working with a marketing research study group in pursuit of 2 goals: to acquire insight into consumer devotion and to choose on his dining establishment's placing technique. After carrying out a study of dining establishment consumers, the marketing research study group required to identify the tool that would best examine the information to assist solve the concerns dealing with the dining establishment owner.
This is just an excerpt. This case is about SALES & MARKETING
PUBLICATION DATE: January 31, 2017
