Shanghai Property Market and Hong Kong Developers Case Solution
It had become a major manufacturing centre, as well as the leading center for commerce, finance, and transport in mainland China. One of the results of Shanghai's new found riches was a property marketplace that is rapidly growing.
From 1990’s up until 2003, the Chinese city’s estate market saw intense ups and downs. Nevertheless, by late 2003, some analysts worried the property market was overheating and that a "bubble" was potentially in the offing. As the biggest group of non mainland Chinese investors in the Shanghai property market, Hong Kong-based developers were responsible for some of the most challenging developments in the city. Several of these developers, including some with enormous projects in procedure, were becoming wary of conditions in the Shanghai market. The questions facing them were how they could best place themselves for the future and the marketplace would evolve.
PUBLICATION DATE: May 24, 2004
This is just an excerpt. This case is about STRATEGY & EXECUTION
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