Having bought Shaklee Corporation from Yamanouchi, Roger Barnett, owner and CEO, wrestled with the question of how to grow the company and its reputation for environmental sustainability. In addition to preserving "network marketing" nature of its sales channel (because it creates jobs and business), Barnett wants to adopt a business model for sub-Saharan Africa and South Asia.
To enhance their effectiveness, color cases should be printed in color. "Hide
by Christopher Marquis, V. Kasturi Rangan, Alison Comings Source: Harvard Business School 20 pages. Publication Date: October 28, 2008. Prod. #: 509031-PDF-ENG
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