IMD-3-1459 © 2005
Schwass, Joachim; Everatt, Donna
The case tracks the individual and expert experience the creator and Chairman; Tom Stendahl throughout practically 20 years of the development of Scott Sports Group into among the world's leading mtb; ski and sports devices companies.Early choices consist of ways to construct efficient distributionchannels; marketing on a tight budget plan; production choices; and merger and acquisition methods. The case charts the modifications in culture and Stendahl's lessons in management throughout numerous phases of entrepreneurial life process of a fast-growing company.
The case ends with Stendahl's choice to leave the business he established due to acrimonious relationships with brand-new owners - a financial backing fund. As typically in this circumstance; Stendahl feels that the brand-new owners do not comprehend crucial characteristics of the market or business. Even more; substantial dispute of interests emerge over a number of essential choices concerning exactly what's finest for the business and its staff members.
Scott USA (A) The Entrepreneurial Journey case study solution
Subjects: Entrepreneurship; Leadership; General Management; Sports industry; Manufacturing strategy; Marketing strategy; Merger and acquisition strategy; Entrepreneurial Finance; Venture capital
Settings: Europe; Switzerland; Sporting goods; Medium-sized; 1996
Related Case Solutions & Analyses:
Pudong New Area of Shanghai
Loctite Corporation
Sara’s Options
Thin Political Markets: The Soft Underbelly of Capitalism
Developing Financial Insights: Using a Future Value (FV) and a Present Value (PV) Approach
Butler Lumber Co., Chinese Version
GE and the Shadow Banking Landscape
Ambuja Cements and Holcim India Merger
Spin Master Toys: Going Public – The IPO Process
Accounting for the iPhone Upgrade Program (A)
