Schweizerische Maschinenfabrik Zug (SMZ), 110-year-old Swiss firm technology faces a number of problems at the end of 1992. It is not clear whether the company will be able to maintain its traditional high price in terms of foreign competition. The firm should set a course through the war in the Persian Gulf, the political changes in Eastern Europe, the instability in the European monetary system, as well as uncertainty about the future of Switzerland in Europe. "Hide
by Michael Enright Source: Harvard Business School 15 pages. Publication Date: January 5, 1995. Prod. #: 795026-PDF-ENG
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